If predicting the outcome of the election was the national sport in the weeks running up to November 7th, interpreting the results has been the obsession of the aftermath.  Republicans have drawn comfort from some mystic streak of "conservatism" in the new class that's undetectable to anyone but themselves (and their pals in the media).  The DLC sees a triumph of "the third way" despite the fact that an economic populism that's the opposite of DLC policy seems to be the one universal among the victors.  

But rather than dwell on how so many interested parties are desperately scanning the bottom of the cup, looking to find something that looks like a hopeful sign for the failed policies of conservatism and corporatism, there's another set of tea leaves equally open to misinterpretation.  Instead of worrying about the meaning of the election, I'm more concerned about the meaning of the campaigns.

Halloween is past, but there is still a shadowy specter haunting the American political landscape.  Look over there behind that polling station!  It's Krazy Karl Rove and his insidious Republican GOTV machine!  We're doomed!

Many recent stories in the media have inflated the Republican's turn out efforts into a Godzilla-sized monster, ready to smash through any Democratic wave and carry Republicans back to their Washington lair.  And of all the terminology tossed around, none is given more mystical, magical significance than micro-targeting.

Sounds scary.  But just what the heck is micro-targeting anyway?